Keep Your Company Competitive and Customers Happy with Call Center Services from ABC Marketing Services

Call Center Company in Madison, WI

You don't have to be an all-A student from UWMadison Continuing Studies near Madison to know that exceptional customer service and effective communication are more important than ever in today's environment. With a multitude of platforms available for customer engagement, companies and industries of all kinds are feeling compelled to elevate their client support.

In fact, savvy business leaders are exploring ways to cut costs by outsourcing their inbound and outbound voice services, along with the email and chat support that are crucial to daily operations. If your company is ready to enhance customer experience, retain and grow its client base, increase brand visibility, and outpace competitors, consider collaborating with ABC Marketing Services Services to take the next step.

Call Center Company Madison, WI

The ABC Marketing Services Difference

For over 20 years, our call center company in Madison, WI has been providing innovative solutions to help you engage with your markets across the U.S., Canada, and beyond. We've successfully launched hundreds of campaigns for a number of needs, including:

  • HelpHelp Desk
  • CareCustomer Care
  • TechnicalTechnical Support
  • SurveysSurveys
  • SettingAppointment Setting
  • OutboundOutbound Sales
  • LeadLead Generation

We recognize that choosing to partner with a call center for customer care and product support is a significant commitment. We also understand how challenging it can be to transition from another call center provider. That's why, as your trusted partner, we're dedicated to guiding you through this process every step of the way.

When you collaborate with ABC Marketing Services, you gain access to a team of experts who are ready to support your customers as if they were their own. Unlike other call center companies, we offer services that are fully customized to meet the unique needs of your business. Our centers are close to the U.S., in user-friendly destinations in Mexico, Belize, El Salvador, and Brazil, where our pricing is 50% lower than standard rates, and we can handle projects in Spanish, English, Portuguese, and other languages.

The ABC Marketing Madison, WI

What Industries Does ABC Marketing Services Target?

If you own a business, you're probably wondering whether we serve the industry in which you work. We're proud to serve many businesses in a number of different industries, including:

The bottom line? Our key motivator is your success. Let's talk today about your business objectives. Once we understand your business and your goals, we'll help you achieve the results you want with the help of reliable call center pros. Now that you know more about ABC Marketing Services, let's take a deeper dive into the most popular call center services we provide.

Call Center Company for Appointment Setting

Could you imagine booking an appointment at Renaissance Senior Living of Hilldale in Madison, only for their team to make a mistake and lose the reservation you made? Chances are you'd be mad. The same goes for your company when one of your customers books an appointment, and it's lost or delayed.

We recognize how time-consuming appointment setting can be for your business. That's where ABC Marketing Services comes in. We're one of the top call center companies providing appointment-setting services in the U.S. We specialize in offering customized solutions for businesses aiming to simplify their scheduling and improve customer engagement. Our goal is to help companies like yours stay organized and concentrate on what truly counts—achieving growth and success.

ABC Marketing Customer Care Madison, WI

Why Hire a Call Center Company in Madison, WI for Appointment Setting?

Partnering with a knowledgeable call center for appointment setting can help you save time, cut costs, and minimize stress. Plus, your business can avoid expenses such as equipment, overhead, setup time, and training, all while enhancing your profits and sales.

Some additional benefits of working with ABC Marketing Services for appointment setting include:

  • Care24/7 Service
  • FocusFocus More Time on Your Business
  • CorrectCorrect Difficult Staffing Problems
  • CommunicateCommunicate with Customers Effectively
  • GrowGrow Your Company
  • MoreMore

What Industries Benefit from ABC Appointment Setting Services?

Leaders in industries like Automotive & Transportation and Agriculture & Agribusiness find appointment setting services from ABC Marketing Services to be highly effective. Our appointment setting services help improve customer service, generate sales, and provide tech support for businesses such as:

  • list-startFarm Supply Distributors
  • list-startEquipment Manufacturers
  • list-startOrganic Farms
  • list-startCar Dealerships
  • list-startTrucking & Logistics Companies
  • list-startMore

Call Center Company for Help Desk

Outsourcing your help desk allows your customer service department to operate 24 hours a day. Our call center company in Madison, WI can offer tier-1 technical support or serve as backup for your in-house help desk team. Simplify your support process and focus on growing your business, instead of dealing with help desk nightmares.

ABC Marketing Help Desk Madison, WI

What Makes ABC Marketing Services the Best Choice for Outsourced Help Desk Services?

If you're worried about the high costs and hassles of Help Desk, look no further than our call center company for help. Help desk services from ABC Marketing Services include:

01

Some of the most competitive rates and flexible pricing options available, catering to a wide variety of needs, from fully dedicated agents to shared options priced by subscriber, call, or device.

02

A strong, purpose-driven service attitude. Like we stay ready for action with extensive help desk experience, available from 12/5 to 24/7 through phone, text, email, and live chat.

03

Secure and redundant call center infrastructure.

04

Bilingual Spanish/English and Portuguese/English agents, all fully trained with extremely low attrition.

Whether you're looking to integrate chat or email into your Help Desk services or hand over your operations for a fully managed system, ABC Marketing Services can help.

What Industries Benefit from Help Desk Services from ABC Marketing Services?

Leaders in industries like E-Commerce & Retail and Education & E-Learning find outsourced help desk services from ABC Marketing Services to be highly effective. Our help desk services improve customer service, generate sales, and provide support for businesses and organizations like:

  • list-startOnline Learning Platforms
  • list-startPrivate Schools
  • list-startOnline Stores
  • list-startFashion Brands
  • list-startMore

Call Center Company for Technical Support

ABC Marketing Services is a call center company known for its tech support - so much so that we offer two different tiers to accommodate our customers.

ABC Marketing Technical Support Madison, WI

Standard Tech Support

For Basic Tier 1 Tech Support, our agent collects your customer's information and analyzes it to identify and resolve issues using established procedures. Typically, a Tier 1 agent works under the close supervision of a senior technician from your staff. Sometimes, your tech support needs can be integrated with the PTS offerings listed below, generating revenue for your company.

ABC Marketing Surveys Madison, WI

Premium Tech Support (PTS)

Our all-in-one, customizable Premium Technical Support (PTS) solution offers exceptional tech support for all the connected devices and services used by your customers. There's no requirement for you to create your own offering. This comprehensive solution comes with all the necessary call center resources, software, technology, and operational expertise. You just need to promote your PTS program to your customers.

A few of the reasons why customers choose our tech support services include:

01

Market-Leading Results

We help your company achieve better customer experiences and higher ROI.

02

Problem Solving

We help you deliver superior tech support experience via immediate live support and 24/7 problem-solving skills.

03

Available Customer Protection

Bundle additional services like device protection, Internet security, online backup, and other third-party services as part of a single PTS subscription.

What Industries Benefit from Tech Support Services from ABC Marketing Services?

Leaders in industries like Energy & Utilities and Financial Services & Banking find technical support services from ABC Marketing Services to be highly effective. Our technical support services improve customer service, generate sales, and provide support for businesses and organizations like:

  • list-startWater & Electric Providers
  • list-startSolar Energy Firms
  • list-startInvestment Companies
  • list-startInsurance Firms
  • list-startMore

Call Center Company for Marketing Research

Marketing research, encompassing social and opinion studies, involves the organized collection of data regarding individuals or organizations through statistical techniques and applied social science methods. This approach provides valuable insights to inform market decisions. As an integral part of any business strategy, having the right research is fundamental for sustaining your company's competitive edge - and ABC Marketing Services can help.

What Sets ABC Marketing Services Apart from Other Research Group Providers?

ABC Marketing Appointment Setting Madison, WI

If business growth is on the menu this year, you've got to make informed decisions, and marketing research is one of the best ways to achieve that goal. Contact ABC Marketing Services to learn more about our marketing research services.

What Industries Benefit from Marketing Research Services from ABC Marketing Services?

Leaders in industries like Hospitality & Travel and IT & Software Development find marketing research services from ABC Marketing Services to be highly effective. Our marketing research services improve customer service, generate sales, and provide support for businesses and organizations like:

  • list-startHotels
  • list-startTravel Agencies
  • list-startTech Startups
  • list-startIT Consulting Firms
  • list-startMore

Call Center Company for Surveys

Conducting outbound market research and distributing customer surveys are excellent ways to gain insights into your consumers, allowing you to enhance your products or services. Relying on trial and error can be costly. Let our call center agents assist you in making informed decisions and assessing adoption rates before launching anything new.

At ABC Marketing Services, we have the capacity to create both small and large-scale surveys. Our clients frequently report the benefits of using surveys. Some of those benefits include:

Surveys hold significant power. By tapping into the insights our call center gathers from consumers, we can assist you in developing new products and services or fine-tuning your existing offerings. Ready to discover how ABC Marketing Services can support your company? Give us a shout. We'll take the time to understand your needs and provide a tailored proposal just for you.

What Industries Benefit from Surveys from ABC Marketing Services?

Leaders in industries like Insurance and Logistics & Supply Chain find surveys from ABC Marketing Services to be highly effective. Our surveys help improve customer service, generate sales, and provide support for businesses and organizations like:

  • list-startHealth Insurance Providers
  • list-startAuto Insurance Companies
  • list-startWarehousing Companies
  • list-start3PL Providers

Stay Competitive and Keep Customers Happy with Help from ABC Marketing Services

As a leading call center company in Madison, WI, we know that innovative, custom service is what you need to succeed. That's why, since 1996, ABC Marketing Services has led the way in providing cost-conscious yet effective call center solutions for businesses like yours. From telemarketing and help desk services to lead generation and premium tech support, we can help. We've got the tools and resources to keep your company competitive and your customers happy. Contact us today to learn more about our unique call center services

Latest News in Madison, WI

Watch: Tornadoes, hail spotted as severe storms tear across Minnesota, Wisconsin

JUNEAU, Wis. – Severe weather slammed several states in the Upper Midwest Thursday, dropping a few funnel clouds and likely tornadoes in Minnesota and Wisconsin.The worst dam...

JUNEAU, Wis. Severe weather slammed several states in the Upper Midwest Thursday, dropping a few funnel clouds and likely tornadoes in Minnesota and Wisconsin.

The worst damage so far has been reported in the Juneau and Mayville areas of Wisconsin, where at least one tornado was reported.

Tornado spotted in southern Wisconsin

A tornado was spotted in Juneau, Wisconsin, on Thursday.

The local sheriff's department reported multiple homes and businesses were damaged, with significant power outages in Dodge, Fond du Lac and Sheboygan counties.

Photos from Juneau showed homes with roof damage and plenty of snapped trees.

The Mayville Fire Department reported responding to numerous gas leaks as well as buildings that had structural damage.

The local sheriff said crews responded to several reports of injuries, but none appeared to be life-threatening.

Storms began afternoon tearing into Minneapolis

Photos and videos from the area showed ominous clouds ahead of the storms moving into the Minneapolis area, where radar-indicated rotation triggered a Tornado Warning.

TORNADO-WARNED STORMS ROLL THROUGH MINNEAPOLIS AS CHICAGO, MILWAUKEE BRACE FOR DANGEROUS SEVERE STORMS

Timelapse video showed the storms moving into the city on Thursday afternoon.

Video from the city showed dark storm clouds moving in as tornado sirens sounded in the background.

The storms turned dangerous, with video showing a funnel cloud forming over Benson, Minnesota.

As the storms moved east, Wisconsin began getting hit with hail and severe weather.

Photos from New Richmond showed a possible tornado forming.

WATCH: 'FOG TSUNAMI' ROLLS OVER LAKE MICHIGAN, MESMERIZING VIDEO SHOWS

A confirmed tornado was reported there Thursday afternoon, according to the FOX Forecast Center.

In Madison, video showed hail hitting a deck, pinging off windows with a clunk.

HOW TO WATCH FOX WEATHER

The severe weather continued to plow eastward.

Storms will also hit Indianapolis, where racers are qualifying for the Indy 500.

Track the storms with our live severe weather maps at the link below.

LIVE STORM TRACKER: SEVERE WEATHER MAPS, RADAR, HAIL POTENTIAL, TORNADO THREATS, AND MORE

Nurses at UnityPoint Meriter Hospital in Madison threaten strike

Almost 1,000 unionized nurses at UnityPoint Health-Meriter Hospital in Madison could go on strike later this month.The nurses are represented by the Service Employees International Union. They say they’ve been negotiating a new contract with the hospital since January.The union plans to strike from May 27 until June 1 if the hospital doesn’t meet certain contract demands.Stay informed on the latest newsSign up for WPR’s email newsletter.EmailThe hospital will have to budge on thre...

Almost 1,000 unionized nurses at UnityPoint Health-Meriter Hospital in Madison could go on strike later this month.

The nurses are represented by the Service Employees International Union. They say they’ve been negotiating a new contract with the hospital since January.

The union plans to strike from May 27 until June 1 if the hospital doesn’t meet certain contract demands.

Stay informed on the latest news

Sign up for WPR’s email newsletter.

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The hospital will have to budge on three things to avert a strike, said Pat Raes, president of SEIU Wisconsin. She said the union is seeking safe nurse-to-patient staffing ratios, hospital safety measures and higher pay for senior staff, aimed at retention.

Physical safety a concern for nurses, union says

“The nurses are truly concerned about safety,” Raes said.

Along with her role with the union, she said she has worked as a nurse at Meriter for 36 years.

She said management hasn’t done enough to address nurses’ concerns about staffing levels and physical safety at the hospital.

“We’re seeing more and more guns and knives come into the hospital than we’ve ever seen before,” she said. “Ever since we saw COVID happen, people have lost a lot of coping and communication skills.”

She said understaffed overnight shifts and low retention of seasoned nurses are contributing to worsening workplace safety.

“We have senior staff leaving all the time for different jobs,” she said.

She said having experienced staff’s “institutional knowledge and critical thinking, and not all-new nurses on the off-shifts” improves patient safety.

Hospital has offered wage increase over 2 years

Meanwhile, the hospital offered wage increases for 2025 and 2026 in its proposed contract, averaging to 3.68 percent a year.

With those increases, a spokesperson told WPR, the average full-time nurse’s salary would grow from $101,300 to over $108,900.

The hospital is also offering higher pay for night, weekend and on-call shifts, the spokesperson said.

“We are disheartened that the union has chosen to use such a disruptive tactic, as we know that a work stoppage can cause stress on our team members and our community,” said Sherry Casali, UnityPoint’s chief nursing officer for the Madison market.

Contingency plan in place as negotiations continue

Casali said the hospital has a “contingency plan to ensure that normal operations continue” during a strike.

“While we do not believe a strike is in the best interest of our ongoing negotiations with the union, we respect our team members and their rights,” she said.

Raes said the early notification of a possible strike was made to give the hospital time to prepare.

“We very much want to avoid a strike. We are hoping for a deal,” she said, adding that two bargaining days are left before May 27.

Meriter was founded about a century ago, originally as Madison General Hospital. It was acquired by Iowa-based hospital network UnityPoint Health in 2014. In addition to the Madison hospital, UnityPoint owns 14 hospitals in Iowa and two in Illinois.

Enjoy the Wisconsin Way of Life in Madison, WI, Region

Want the big-city life? Or small-town charm? You can find both here.Wondering what life in Madison, WI, and the surrounding communities is like? Madison is a mainstay on national “best of” lists, and those who call this eight-county region home can enjoy this superlative quality of life with picturesque landscapes optimal for year-round outdoor exploration, celebrated food traditions and friendly neighbors.Another perk? Locals have ...

Want the big-city life? Or small-town charm? You can find both here.

Wondering what life in Madison, WI, and the surrounding communities is like? Madison is a mainstay on national “best of” lists, and those who call this eight-county region home can enjoy this superlative quality of life with picturesque landscapes optimal for year-round outdoor exploration, celebrated food traditions and friendly neighbors.

Another perk? Locals have their pick of diverse lifestyles, too, as the region combines urban sophistication with small-town charm.

In Madison, the second-largest city in Wisconsin, residents can enjoy a cosmopolitan community with a thriving arts scene and award-winning restaurants. Several small towns also dot the region, offering peaceful living and bragging rights of their own – such as being home to the Cheese Country Recreation Trail that starts in Monroe.

Ahead, two local residents share what makes the wonderful Wisconsin way of life so special.

Life in Madison Is the Best

Before Jessie Pung moved to Madison in 2021 to take a job as the senior director of development for athletics at the University of Wisconsin-Madison, she heard rave reviews about Dane County. Madison has a constant presence on “best places to live” (including Livability’s Top 100 Best Places to Live) and “best college town” lists, and she discovered it’s not just buzz.

“There’s this real fondness of the city and the natural beauty of the lakes,” Pung says. “Every time we have visiting teams in town, we hear people say, ‘I love coming to Madison.’”

Madison is unique because it is located on an isthmus, tucked between lakes Mendota and Monona. Pung loves being surrounded by the water, and having snow skiing close by, like the snowy slopes beckoning at Tyrol Basin Ski and Snowboard Area 40 minutes west of the city.

A former college track and field athlete, Pung along with her husband also set out to explore the many scenic, well-kept trails close to home, with one of her favorites being the Pheasant Branch Conservancy, a nature area with hiking and biking trails and home to wildlife like deer and sandhill cranes.

“You have all these great things to do outdoors that are close to home plus you have nightlife and shopping and can go restaurant hopping. I really appreciate the versatility of Madison,” Pung says.

Some of her favorite hangouts are Vintage Brewing Co. for craft beer and elevated bar food, and Ancora Cafe + Bakery, a cute locally owned spot that serves lattes, all-day brunch and homemade baked goods.

Moving to Madison has also helped Pung grow her career. She’s a member of Madison Magnet, a young professional organization that offers networking opportunities and professional development.

Sweet Life in Monroe

In 2020, Kevin and Kelsey Visel noticed a building was for sale on the Historic Square in Monroe. It wasn’t long before they came up with the idea to buy it, rehab it and turn it into a fun doughnut shop. Now, Sunrise Donut Café is a prime local gathering spot in Monroe, where people of all ages come together to enjoy classic doughnuts like chocolate, maple and glazed, as well as an array of toppings, drizzles and rotating weekly features.

“There are wonderful people around every corner who live out a neighborly Midwest lifestyle,” says Kevin Visel, a commercial real estate broker.

Owning a small business in Monroe, he explains, has created plenty of opportunities to engage with neighbors and plug into the community.

Food Scenes

5 Unique Wisconsin Foods — and Where To Sample Them

We all know Wisconsin for cheese and brats, but there are a few other unique Wisconsin foods you’ll want to sample during your visit.

Visel says he and his wife appreciate Monroe’s family-friendly draw: “Monroe is a safe community that has some size to it, yet it has maintained a small-town feel, which makes it a great place to raise kids,” he says.

On weekends, the Visel family enjoys visiting the historic downtown square, which is a vibrant district for shopping and community events, like the farmers market and outdoor summer concerts. They also love the bike paths that connect to other communities, once taking a daylong bike ride to Madison and biking home the following day.

“We really enjoy spending time outside in the rolling hills of the Green County countryside,” he says. “This region has so much natural beauty, which we try to appreciate every day.”

Get to Know the Madison Region

Want to learn more about living and working in the Madison Region of Wisconsin? Check out the latest edition of Livability Madison Region Economic Development.

Javier Santiago Trio + Pawan Benjamin - Warrior Energy Tour

Javier’s 2025 “Warrior Energy Tour” will take his trio on the road for several dates through the West Coast and Midwest. The tour will span the month of May – commencing on April 30th at Townhouse in Los Angeles, then will continue in the following cities; San Francisco, Chicago, Milwaukee, Madison, Minneapolis, Omaha, Kansas City and Seattle.Pianist/composer Javier Santiago will be performing 2 shows at Madison’s premier jazz club, Cafe Coda. For this performance, as well as the other midwest dates on his 2025 ...

Javier’s 2025 “Warrior Energy Tour” will take his trio on the road for several dates through the West Coast and Midwest. The tour will span the month of May – commencing on April 30th at Townhouse in Los Angeles, then will continue in the following cities; San Francisco, Chicago, Milwaukee, Madison, Minneapolis, Omaha, Kansas City and Seattle.Pianist/composer Javier Santiago will be performing 2 shows at Madison’s premier jazz club, Cafe Coda. For this performance, as well as the other midwest dates on his 2025 tour, he will be joined by drummer, Corey Fonville (Kurt Elling, Butcher Brown, Christian Scott) and bassist, Zach Brown (Paquito D’Rivera, Willow Smith).This special performance at Cafe Coda will feature special guest, saxophonist/composer and Madison native Pawan Benjamin.Pianist, composer, and popular sideman Javier Santiago is one of the most promising voices in the international music scene today. An accomplished educator, arranger, and producer/beatmaker, Santiago has become a notable force in both the beat and hip-hop scenes as well as in the jazz world.Minneapolis-born Santiago was exposed to a myriad of great music and talented musicians in his early years. Taking his inspiration and career endeavors to the next level, he furthered his path by relocating to New York City to attend The New School for Jazz & Contemporary Music, then later moved out West, first to the Bay Area in 2017, and then to Los Angeles in 2021, which remains his home base. Santiago is an alumnus of the Herbie Hancock Institute of Jazz Performance at UCLA and The Brubeck Institute Fellowship Program. He was a finalist in the American Jazz Pianist competition in 2015, a recipient of the 2016 McKnight Fellowship for Musicians, and was selected to participate in the 14th Annual Betty Carter Jazz Ahead program in 2011.Javier Santiago has had the distinguished opportunity to play with many celebrated musicians on today’s jazz scene including Herbie Hancock, Terrace Martin, Louis Cole, Alex Isley, Jonathan Kreisberg, Azar Lawrence, Theo Croker, Kenneth Whalum, Aja Monet, John Raymond, Sheila Jordan, and Yosvany Terry.Santiago’s debut album, Phoenix (2018) on Ropeadope Records was named the “#1 Jazz Album of the Year” by Vinyl Me, Please. As he pursues his path as a solo artist, he describes his style as “my usual brand of lo-fi, psychedelic rock jazz fusion.” His self-produced project, “Warrior Energy,” released in December of 2024. The album features jazz greats Justin Brown, Gene Coye, and Benjamin Ring on drums, Sharada Shashidar on vocals, and Devin Daniels on saxophone. Javier plays all of the keyboards and synthesizers on the album, and this will also be his debut as a trumpet player.Describing this new album, Santiago states, "Warrior Energy is about finding the passion to fight for what you believe in. When the world is crumbling, what is the legacy will you leave behind?”To hear the 7-track album, see www.javiersantiago.bandcamp.com### “Warrior Energy” was released December 2024 (as an independent release) and is available on Bandcamp for purchase and on all streaming platforms; Spotify, Apple Music, Tidal, etc.www.javiersantiagomusic.comInstagram: @javiersantiagomusicwww.pawanbenjamin.comTickets: $20 (online or at the door)

Photos: Baseball-size hail breaks windows in Wisconsin city

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ABC Marketing Outbound Sales Madison, WI